In today’s edition of Behind the Scenes we meet our first female guest, Courtney Lapin, senior manager of retail partnerships. Her career path has taken her from the fashion world, to the startup world, and now to Westfield Labs somewhere perfectly in-between the two, and while she never imagined this is where she would wind up, she couldn’t love her Westfield Labs family more!
How did you find yourself working at Westfield Labs?
I started my career working in the fashion industry in NYC – and I LOVED it. A few years ago, my then boyfriend, and now husband, got a job in San Francisco and I found myself relocating from the fashion capital of the country to the tech capital of the country – and I did not love it. I started working at a startup called CoffeeTable, which was a mobile app that allowed people to shop from catalogs as if they were on brand’s websites (something pretty revolutionary at the time,) which was my first taste of the e-commerce world, and despite my aversion to the tech world, I really loved my job and loved the idea of using technology to shop. I realized that technology is vital to retail because retail is changing. I was put in touch with Westfield Labs right as they were getting started about a year and half ago, and the rest is history!
What do you love about being a part of Westfield Labs?
My favorite thing about my job is the people I work with. I have never worked somewhere where the camaraderie and culture is so warm, welcoming and jovial! We eat a family-style lunch together once a week, and when people are finished eating and start to get up, I say, “No! Sit back down!” We just have such a good time together. It’s been really cool to see the company grow too. When I started there were only 35 of us and now we’re close to double that and still growing!
What would we find you doing at 10 a.m. on a typical work day?
Probably instilling some words of wisdom on my next-cube-neighbor Arthur. I never thought that I would be the one with some experience under my belt giving guidance to my less-seasoned co-workers and letting them know that everything WILL be alright!
Aside from that, you’ll likely find me meeting with retailers or working with our Westfield Labs product teams. My role is really to serve as a liaison between the teams internally and the retailers who operate in our Westfield shopping centers. My main focus is trying to identify the best ways to implement our products into the existing business operations of our retail partners and in doing so, help them progress with us into the digital age of shopping and commerce. For our most recent launch of Westfield Dine on Time, I worked closely with all the food retailers in our San Francisco Centre to help implement on-demand ordering, pick-up and delivery. It was really rewarding to see our partners be able to improve their businesses and their consumer understandings through the use of our product.
What are your insider recommendations on where to go in the mall?
Burke Williams spa is amazing for any kind of pampering! Everyone should pamper themselves once in a while. The fact that it’s right across the hall from us doesn’t hurt either. I also love Pressed Juicery downstairs in the mall. I’m having a baby this October so I’m being extra conscious about getting all the right nutrients and they are a great one-stop shop on days when I don’t get all my fruits and vegetables in my meals.
Last questions, is it a boy or a girl?
It’s a boy!!